Illustration

CORNISH COLLEGE OF THE ARTS
instructor: Junichi Tsuneoka
contact: jtsuneoka@cornish.edu

5/6/16

• final presentaion
• meeting at MCC 727

Final Presentation
• Due: 5/6 9 AM
• Present 5 illustrations or more.
• Layout 5 illustrations in convincing online format.
• Online presentation only.
• Send the link to jtsuneoka@cornish.edu with title “Brand Illustration final link” by 5/6 8 AM.
• The presentation will take place at 7th floor conference room.

5/3/16

• work in class for production
• bring print outs of your process if you want me to do tracing paper over drawings
• review the specs for final presentation below:

4/26/16

• work in class for production
• topic: business practice
• topic: case studies

4/22/16

• 4th check point: complete set of comps.
• Production tips review:
– contrast / hierarchy
– compositional balance
– depth
– details
– originality/signature

• Online presentation tips:
– squarespace.com
– facebook.com
– tumblr.com
– dropbox.com (jpeg)
– your own existing online space

Final Presentation
• Due: 5/6 9 AM
• Present 5 illustrations or more.
• Layout 5 illustrations in convincing online format.
• Online presentation only.
• Send the link to jtsuneoka@cornish.edu with title “Brand Illustration final link” by 5/6 8 AM.
• The presentation will take place at 7th floor conference room.

4/19/16

• Group critique + One on one critique.

Forth check point
• Due: 4/22 9 AM
• Complete pencil comp for entire set of illustration.
• Layout all 5 illustration on 11 x 17 page.
• DO NOT bring original. Bring post production version.
• Typed name on lower right corner.

4/15/16

• All day critique on pencil comps.
Third check point
• 4/19 1 PM
• 1 pencil sketch for horizontal banner/navigation top image (this image SHOULD INCLUDE hand lettering)
• 3 pencil sketches (could be rough quality) for 3 different products
• it is OKAY to reuse/adjust the pencil comp from first round.
• DO NOT bring original. Bring scanned and printed versions

4/12/16

• Review in class assignment
• stylization tip: organize your thought
• Pencil comp explained (why pencil and tracing paper)
• Pencil comp production
• Branding? Chibi-Pocket
• Illustration for product/branding pricing thoughts
• case study “stylization refinement and development” slides
• link: Yumiko Kayukawa
• link: Robert Hardgrave

Second check point
• 4/15 9AM
• 3 pencil comps for ad/web landing page application (vertical/square format)
• one comp on one letter size print out
• DO NOT bring original. Bring refined and photoshopped print outs (production comps)

4/8/16

• What does it mean by stylization in illustration? (illustration as branding)
• stylization tip 1: your weakness is the advantage in stylization
• stylization tip 2: your experience and your personal interest form the style
• stylization tip 3: get inspired by ideas not by forms
• stylization tip 4: experiment and repeat / use what you have
• stylization tip 5: line vs surface (in class assignment)
• stylization tip 6: organize your ideas (keywords)
• case study slides
• mood board review
• branding project abstract approach preview

4/5/16

• Module 3 introduction (download syllabus from here)
• professionalism = consider the project as professional experience
• participate and engage in critiques
• extra effort = innovation
• Illustration for branding slides
• reference link: Rebel8

Illustration for Branding (intro)
requirements:
• full color digital comp
• 3 illustrations for 3 different products
• 2 illustrations for a landing page/ad and a header graphic/banner including hand lettering
• online presence (squarespace etc. example)
project due date: 5/6/16 9 AM
submission:
• upload all the components and make it ready for review online
• formal comprehensive presentation 5 min. max

first check point
• 4/8 9AM
• mood board 11 x 17 (research material)
• 8 keywords to describe your brand. (name, atmosphere, theme, target)

4/1/16

• final presentation/critique

CHARACTER LABEL DESIGN IN SERIES PROJECT (final presentation)
requirements:
• full color digital comp
• including 2nd small stickers
• include info/type (name, flavor, volume, tag line)
• 4 flavors flat comp (design only)
• 4 flavors photoshopped com
• Showing front of the package only
Final check point: 4/1/16 9 AM
submission:
• typed name on lower bottom right
• fit everything on 11 x 17 print out
• mount on black matt board

3/25/16

character-pack_caricature
• one on one critique
• digital production demo : Illustrator + Photoshop

CHARACTER LABEL DESIGN IN SERIES PROJECT (final presentation)
requirements:
• full color digital comp
• including 2nd small stickers
• include info/type (name, flavor, volume, tag line)
• 4 flavors flat comp (design only)
• 4 flavors photoshopped comp
• Showing front of the package only
Final check point: 4/1/16 9 AM
submission:
• typed name on lower bottom right
• fit everything on 11 x 17 print out
• mount on black matt board

3/11/16

character-pack_japan
• group critique
• digital comp demo 1: Illustrator

CHARACTER LABEL DESIGN IN SERIES PROJECT (final pencil comps)
requirements:
• pencil sketch
• final pencil comps for 4 flavors
• include info/type (name, flavor, volume, tag line)
4th check point: 3/22/16 1 PM
submission:
• 4 comps on a tabloid size paper
• do not submit original (submit scanned, cleaned and printed out version)
• grading will be based on quality (communication)
• typed name on lower bottom right

3/8/16

character-pack_medival
• pencil comp critique
• stylization exercise
3rd check point: pencil comps 2nd 3/11/16 9 AM
• 4 stylization examples on one character
• do not submit original (submit scanned, cleaned and printed out version 11 x 17)
• grading will be based on variation and quality (communication)
• typed name on lower bottom right

3/4/16

character-pack_monster
• pencil comp intro
• what to achieve in pencil comps
• pencil comp supporting tools
• pencil comp production
2nd check point: pencil comps 3/8/16 1 PM

3/1/16

character-pack_occupation • thumbnails review
• thumbnails to rough comps demo

CHARACTER LABEL DESIGN IN SERIES PROJECT (pencil comps)

requirements:
• pencil sketch
• 2 directions for 4 flavors (8 comps)
• include minimum info/type (name, flavor, volume, tag line)

2nd check point: 3/8/16 1 PM

submission:

• 2 comps on a letter size paper (4 sheets)
• do not submit original (submit scanned, cleaned and printed out version)
• grading will be based on variation and quality (communication)
• typed name on lower bottom right

2/26/16

character-pack_sports • review: keywords + drawing = character exercise
• concept development: word list + thumbnails
• character illustration advantages
• thumbnails due 3/1 1 PM
• in class activity: thumbnails

2/23/16

character-pack_western

• welcome to Illustration II (professionalism, critique, questions)
• class intro – download syllabus –
• project intro
• what is character illustration? – slide –
• in class assignment

CHARACTER LABEL DESIGN IN SERIES PROJECT

requirements:
• application: package label (main + sub)
• choose from (coffee bag, beer bottle, soda bottle, wine bottle, tea tin)
• at least 4 flavors
• full color mock up + flat label design
• complexity
• originality/stylization
• client: small to medium size company (imaginary)
• present your process for 4 check points (thumbnails, pencil comp, digital/semi final comp, and final submission)

1st check point: 3/1/16 1 PM

submission:
• layout your thumbnails on 11 x 17 area
• do not submit original (submit scanned, cleaned and printed out version)
• minimum quantity: 4 flavors x 10
• grading will be based on quantity and variation
• typed name on lower bottom right

2/19/16

• class activity: final presentation

2/16/16

• class activity: semi final review
• class topic “illustration promo”
• class topic “illustrator vs drawing monkey” – slide –

BUSINESS PROMO PROJECT FINAL

requirements:
• final presentation
• be prepared to do a formal presentation of your work

due date: 2/19/16 9 AM

submission:

• mount on black matt board
• typed name on lower right corner
• size and layout varies
• grading is based on overall image quality and presentation design

2/12/16

• class activity: pencil comp review

BUSINESS PROMO PROJECT SEMI FINAL

requirements:
• present work in progress work (one on one critique)
• show color ideas, final composition, stylization ideas

due date: 2/16/16 1 PM

submission:

• no submission
• on screen/ desk top review
• grading will be based on communication

2/9/16

• class activity: pencil comp 2 critique
• work in class: pencil comp 3
• required materials (drawing markers + sketch book + tracing paper)

BUSINESS PROMO PROJECT PENCIL COMPS 3

requirements:
• revise the promo set pencil comps based on the feedbacks
• the revision can be done by adding a new partial sketch and photoshopped in.
• size: tabloid (layout the multiple item within 11 x 17 area)

due date: 2/12/16 9 AM

submission:

• do not submit original (submit scanned, cleaned and printed out version)
• no mount
• grading will be based on reflection of feedbacks

2/5/16

• class activity: pencil comp critique
• class topic “from pencil comp to finish” – slides –
• required materials (drawing markers + sketch book + tracing paper)

BUSINESS PROMO PROJECT PENCIL COMPS 2

requirements:
• complete promo set pencil comps
• pencil sketch on tracing paper then scanned and photoshopped.
• size: tabloid (layout the multiple item within 11 x 17 area)

due date: 2/9/16 1 PM

submission:

• do not submit original (submit scanned, cleaned and printed out version)
• no mount
• grading will be based on communication and consistency

2/2/16

• class activity: thumbnails review
• class topic “process and pricing”
• class topic “how to pencil comps”
• required materials (drawing markers + sketch book + tracing paper)

BUSINESS PROMO PROJECT PENCIL COMPS

requirements:
• 3 comps (do not work in series yet)
• pencil sketch on tracing paper then scanned and photoshopped.
• size: letter

due date: 2/5/16 9 AM

submission:

• do not submit original (submit scanned, cleaned and printed out version)
• no mount
• grading will be based on production quality and 3 distinctive variation

1/26/16

• class activity: coloring page critique
• class topic “concept development skill”
• class topic “word list vs mind map”
• demo “how to thumbnails”
• class topic “who is your client?”
• required materials (drawing markers + sketch book + tracing paper)

BUSINESS PROMO PROJECT THUMBNAILS

requirements:
• at least 16 ideas (do not work in series yet)
• do not use pencil (ink only)
• size: within 3 x 3

due date: 2/2/16 1 PM

submission:
• layout your ideas on tabloid size paper (16 thumbs per sheet)
• do not submit original (submit scanned, cleaned and printed out version)
• no mount
• grading will be based on variety and quantity

1/22/16

z_whatisgoodill_01
• class topic “illustration vs graphic design”
• class topic “story telling skill vs problem solving skill”
• class topic “how to achieve originality”
• demo “how to pencil sketch”
• required materials (drawing markers + sketch book + tracing paper)

BUSINESS PROMO PROJECT INTRO

requirements:
• at least 4 components (size may vary)
• full color mock up
• complexity
• originality
• client: an existing service business (local) of your choice (experience vs product)
• present your process for 3 check points (pencil comp, digital/semi final comp, and final submission)

due date: 2/16/16 1 PM

submission:
• layout your design on tabloid size paper
• do not submit original (submit scanned, cleaned and printed out version)
• mount on black board with typed name on lower right corner
• grading will be based on functionality and complexity

reference images:
click here to see the images but please do your own research as well

1/19/16

• Introduction
• download syllabus
• class topic “what is illustration”
• class topic “what we cover”
• class topic “what is good illustration”
• class topic “digital tool vs traditional tool”
• required materials (drawing markers + sketch book + tracing paper)

THE COLORING PAGE PROJECT

requirements:
• letter size
• black and white line drawing image
• complexity
• originality
• theme: kids friendly
• computer is not allowed for this assignment (except for production work)

due date: 1/26/16 1 PM

submission:
• submit crisp black and white line drawing with your name typed at lower right corner
• do not submit original (submit scanned, cleaned and printed out version)
• no mount
• grading will be based on functionality and complexity
• extra credit for submitting colored sample separately (digitally colored acceptable)